The Oryx Project: Has Otto been recruiting the Samwer-Crew?

What is really behind the Oryx project? Until now the Oryx story is like this: A couple of longtime loyalists to Samwer threw the towel unnerved and searched for potent investors to raise their own version of Rocket Internet.

But since we know that the Otto Group is behind the project – not the venture capital branch, but the corporate business – this story seens not that plausible.

Why should loyal Samwer-people suddenly have a problem with the style of Oliver Samwer – apart from the fact that he scared away their talents with regularity?

Read the full feature at!

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